How Humans Accidentally Poison Good Cues

Most cues don’t get ruined on purpose.

They don’t fall apart because the dog is stubborn, manipulative, or testing limits. They fall apart quietly, over time, through a series of very human moments that make complete sense in the moment.

We repeat.
We rush.
We add pressure.
We ask when the dog can’t answer.

And eventually, a cue that once worked beautifully starts to fray.

What a Cue Is Supposed to Be

At its best, a cue is an invitation.

It says, “This is the thing that pays.”
It predicts clarity, success, and reinforcement.

When cues work well, dogs respond quickly not because they have to — but because the cue reliably leads to something good and manageable.

When that relationship shifts, the cue changes meaning.

Repetition Is the First Leak

Repeating cues feels harmless. Logical, even.

Sit. Sit. Sit… SIT.

But repetition teaches something very specific:
the first cue doesn’t matter.

Over time, dogs learn that responding immediately isn’t required. They learn they can wait, scan the environment, or finish whatever they were doing before responding — because the cue will still be there.

The cue didn’t fail.
It was diluted.

Pressure Sneaks In Faster Than We Realize

Pressure doesn’t always look harsh.

Sometimes it sounds like:

  • a sharper tone

  • a longer stare

  • a frustrated sigh

  • tighter body language

Dogs are experts at reading subtext. They notice when cues stop predicting success and start predicting tension.

When pressure creeps in, dogs don’t ignore cues out of defiance. They hesitate because the cue no longer feels safe or clear.

Asking When the Dog Can’t Answer

One of the fastest ways to poison a cue is to use it in situations where the dog is unlikely to succeed.

High arousal.
High distraction.
High emotional load.

The cue gets said anyway — and then ignored.

Each miss weakens the cue’s meaning. Not because the dog is being difficult, but because the cue is being practiced in failure.

Cues are strengthened by success, not by repetition.

Emotional Leakage Matters

Dogs don’t just learn the word. They learn the moment.

If cues consistently show up when you’re stressed, rushed, or embarrassed, dogs associate the cue with that emotional state.

Eventually, the cue predicts pressure instead of clarity.

This is how a perfectly trained behavior can start to fall apart “for no reason.”

The reason is emotional context.

Nagging Is Still Communication

Nagging often comes from good intentions. We want to give the dog a chance to get it right.

But from the dog’s perspective, nagging blurs the picture.

Is this optional?
Is this urgent?
Is this still the same request?

Clear cues are given once.
Support follows if needed.

Anything else muddies the signal.

How Cues Stay Clean

Clean cues share a few things in common:

  • they’re given once

  • they’re used when success is likely

  • they predict reinforcement

  • they’re supported, not enforced

If the dog can’t respond, we don’t keep repeating the cue. We help. We change the environment. We lower criteria. Or we abandon the rep entirely.

Protecting the cue protects the behavior.

Fixing a Poisoned Cue

The good news: poisoned cues aren’t broken forever.

They just need repair.

That repair usually means:

  • stopping the cue temporarily

  • rebuilding the behavior without the word

  • reintroducing the cue carefully, in easy contexts

  • reinforcing generously

It’s not dramatic.
It’s patient.

And it works.

A Subtle Shift

Instead of asking, “Why won’t my dog listen?” try asking:

  • Was this cue clear?

  • Was success likely?

  • What did the cue predict in this moment?

Those questions turn frustration into information.

The Long View

Dogs don’t ignore cues to be difficult.

They ignore cues that have lost clarity, safety, or meaning.

Protecting cues isn’t about control.
It’s about trust.

When cues stay clean, communication stays light — and training stays a conversation instead of a negotiation.

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When Reinforcement Looks Like “Letting Them Get Away With It”